Como obter dados confiáveis sobre seu público?

Conhecer profundamente o público-alvo é fundamental para o sucesso de uma campanha

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Para isso, é preciso ter uma fonte confiável dos dados, capaz de representar fielmente o comportamento do consumidor.

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Os dados do Target Group Index™️ são valorizados em todo a indústria de mídia como uma fonte confiável e segura para otimizar o planejamento de mídia.

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Essa confiança é conquistada e mantida a partir da experiência da equipe da Kantar IBOPE Media,

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nosso rigor metodológico e qualidade na entrega de dados aos nossos clientes.

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